What is the Blister pack

Blister pack is a term for several types of pre-formed plastic packaging used for small consumer goods, foods, and for pharmaceuticals.

The primary component of a blister packing is a cavity or pocket made from a formable web, usually a thermoformed plastic. This usually has a backing of paperboard or a lidding seal of aluminum foil or plastic. A blister that folds onto itself is often called a clamshell.

Blister packs are useful for protecting products against external factors, such as humidity and contamination for extended periods of time. Opaque blisters also protect light-sensitive products against UV rays.

Use
Blister packs are used to package products such as toys, hardware, medication, etc.

Many blister packaging machines use heat and pressure via a die to form the cavity or pocket from a roll or sheet of plastic. In recent years, improvements in cold forming, specifically allowing steeper depth/angles during forming, which minimizes the amount of material used for each cavity—have helped this technology increase. The main advantages of the plastic-based blister pack are its more compact size compared to cold formed aluminum and its transparency to see the product.

PVC-clamshell

Hangzhou Xunda Packaging

From Wikipedia, the free encyclopedia

Food Packaging Is Indispensable To Modern Times

The packaging of a product permits the general public to identify it rapidly and ascertain what its functionality is. The importance extends clearly beyond functionality. For most food products, the foremost objective of food packaging is to ensure the safety of the product and preserve it in quality condition for the anticipated shelf life until it is ready to be consumed. The following must always be considered with respect to packaging food:

Portion control begins with packaging.
Barrier protection from outside contaminants like water, air, dust, etc.
Design of structural architecture and product protection from shipping shock, movement and load support.
Eye-catching graphic design for effective product “sell through.”
Insure product safety and security with tamper resistant design, proper closures and seals.
A primary objective for food packaging is the protection against spoilage or deterioration as a result of physical damage during supply and product distribution. In the storage, distribution and handling, food products are subjected to shocks, jolts and vibrations on delivery vehicles, and compression loads attributed to stacking and temperature control in warehouses. A food packages’ physical barrier should be rather conducive in resisting impact, abrasion and crushing damage, so it can effectively be used as shipping containers in addition to packaging for delicate products.

Yet another notable subject experiencing attention in food packaging is the flavor and scent barrier. The packaging functionality must protect the product from damage during handling and environmental deterioration. There are packages which contain material to absorb moisture to help prolong shelf life as well as provide an effective barrier for food dehydration and freezer burn. The scope to which food packaging complies with its preservation attribute that can cause spoilage is dependent on materials capable of providing a barrier to the environmental factors.

Packaging must protect what it sells and sell what it protects. Packaging is indispensable to the prevention of physical damage and chemical deterioration from mechanical and climatic hazards, as well as changes caused by microorganisms. Ultimately, the packaging should allow for the presentation, identification, information and convenience for the food product from the moment of production until utilized.

FROM:Peek Packaging

Influencer Marketing and How it Shapes the Custom Packaging Industry

Delivering the right Custom Packaging “open box experience” to the right influencer gives your brand potential to go viral. Today’s consumers are most likely to make purchasing decisions based on recommendations from others. Your custom packaging will heighten the sense of anticipation of your influencer and their followers, especially when used as part of a larger campaign.

Without being too technical, influencer marketing is the process of influencers – individuals with large followings – sharing a product and/or service with their followers. They could share via any form of content marketing including but not limited to blogs, videos, pictures, etc.  That means when an influencer posts a picture or video of your product, people are watching. What is the first thing everyone judges? Your packaging design.

Influencer’s have strong relationships with their followers because their followers can see and hear everything they share online. What influencers and their users want to see is out-of-the-box thinking. Be unique enough to draw their attention and be creative enough so they want to keep it. If you are sending products to influencers in hopes that they are going to share it, the majority of influencers will do just that – IF they find the branding and/or product intriguing enough.

Influencer marketing isn’t just a new buzz word. It’s now a real form of marketing that every business needs to consider.

If an influencer has a genuine love and respect for your brand, your new product launch and/or overall campaign could take off in a hurry. If they don’t? It could be back to the drawing board. Is now the time to re-evaluate your packaging design?

FROM:Peek Packaging